The Australian Government Information Management Office Archive
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Marketing E-government Community of Practice Meetings
The information contained in the presentations given at this e-government event was correct at the time of the event. You may need to check with the relevant agency as to whether the information is still current.
Information on past meetings and presentations to download. If you have difficulty opening these presentations and files, contact communities.practice@finance.gov.au
2004 Meetings
15 July 2004 at AGIMO
Newsletter 3 (PDF)
| 'Internal Marketing of the Business Portal', presentation by Leanne Carey-Smith, Online Marketing Communications, Australian Taxation Office Relations (1589 KB) |
25 March 2004 at Department of Veterans' Affairs
Newsletter 2 (PDF)
| 'Marketing e-products in a non 'e' environment: government policy guidance', presentation by Louise Courtney, Director, Government Advertising, Government Communications Unit, Department of Prime Minister and Cabinet |
| 'The right mix' - tips and techniques for measuring the effectiveness of marketing an e-government service, presentation by Jacinta Cubis, Senior Communications Adviser, Alcohol Management Project, Department of Veterans' Affairs (916 KB) |
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'Evaluating and assessing demand for e-government approaches - presentation and interactive activity', presentation by Jacqui Begbie, Assistant Manager, Strategic Directions and Analysis, National Office for the Information Economy (2054 KB) |
2003 Meetings
20 November 2003 held at AGIMO
Newsletter 1 (PDF)
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'HealthInsite - The greatest site nobody's ever heard of', presentation by Denise Callander, Assistant Director, Communications and Policy, Online Communications Unit, Department of Health and Ageing (219 KB) |
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'Marketing Self-Service to Centrelink Customers', presentation by Karen Broussard, eCommunications Manager, Communications, Media and Marketing, Centrelink (442 KB) |
| The Australian Government Design: guidance for the online environment | 'Guidelines for Australian Government Branding in the Online Environment', presentation by James Shaw, General Manager, Channel Development Branch, National Office for the Information Economy (232 KB) |
Contact details
Contact the AGIMO Better Practice Team
